Online ad network Industry Brains has launched a cost-per-impression-based network, dubbed IBGraphics, to complement its current cost-per-click network, IBContent--allowing marketers to bid CPMs on ...
There are several tailwinds making the mobile environment much more enticing for ecommerce companies, leading many today to ...
Ahead of ATS Singapore, Travis Teo, executive director & co-founder of Adzymic, analyses the revival of ad networks. In this exclusive byline, Teo discusses what has led to this resurgence and what it ...
Talks between TV networks and advertisers have begun to simmer in the entertainment industry’s annual “upfront” marketplace, though it’s not clear if activity will immediately boil over. Some of the ...
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