Its with no apostrophe, on the other hand, is the possessive word, like "his" and "her," for nouns without gender. For example, "The sun was so bright, its rays blinded me."

It’s (it is) nearly the end of the month. It’s (it has) gone really quickly. Its is a possessive determiner (like my, your, his) which we use when referring to things or animals: Every house …

Apr 18, 2025 · Explore the difference between “its” and “it’s” with rules, tips, and examples. Learn to use "its" and "it's" correctly and confidently in your writing.

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Aug 16, 2022 · In this article, we’ll explain the difference between its and it’s, provide tips about how to remember the difference, and even cover some related questions.

Sep 2, 2023 · Its is a possessive form that is used to show possession or ownership, meaning the belonging of something to it. Its’ is never correct to use in your writing.

'Its' and 'it's' are very commonly confused. Use 'it's' as a contraction of 'it is' or 'it has,' as in 'it's fine.' Use 'its' when referring to something that relates to itself, as in 'on its own.'

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